本帖最后由 Yamibuy 于 2018-2-5 11:28 编辑
Summary: The Email MarketingSpecialist will play a key role in developing and executing Email and Push Marketing strategies across the entire customer journey. The individual will be responsible for email marketing strategy, development, implementation, analysis and reporting. The successful candidate must have the ability to communicate well, have a strong work ethic and organizational skills to work at times independently with minimal supervision or collaboratively and who can adapt quickly to changing requirements. We have a rapidly growing Digital Marketing program, and this is an opportunity to both develop and apply your skills.
Job Responsibility:· Develop and execute email campaigns in MailChimp to promote site campaigns and products · Write engaging content and design graphics for email campaigns · Manage and execute CRM tactics to increase customer LTV by driving engagement, retention, and purchasing frequency · Stay up to date on latest trends in email marketing · Perform other duties as assigned
Qualification and Requirement: · BA/BS in Marketing, E-business or related discipline and/ or equivalent working experience · 1+ year experience with email marketing and hands-on experience working with an ESP · Proficient in AdobePhotoshop · Working knowledge of HTML is preferred · Excellent understanding of email marketing concepts and metrics · Familiarity with Push marketing a plus · Familiarity with Asian brands and enjoy trying a variety of food and/or cosmetics a plus · Ability to work in a fast-paced, dynamic environment with tight deadlines · Excellent communication and interpersonal skills in bilingual language English and Mandarin
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